Built by us. Run by us.

And the ones we said no to

An honest portfolio includes the other column. Recent real conversations, details blurred:

• A £15,000 app that should have been a £2,000 website. We said so on the first call and built the website. The app idea is still available to any agency that wants the £15,000.
• A full rebuild "live before Christmas" — five weeks away. Rushing a build is how you pay twice. We offered January; they found someone who said yes to December. We'd make the same call again.
• "Just copy our competitor's site." No. Partly ethics, mostly economics: a copy competes on price forever. We proposed what they actually do better, and they didn't fancy the mirror. Fair enough.
• Guaranteed #1 on Google. Anyone who guarantees rankings is selling you weather. We showed our honest SEO approach; the guarantee-seller got the job. Ask them how it went.

• Motivaite — Consumer app · iOS, Android & webAn AI fitness coach people actually keep using — one build shipped to the App Store, Google Play and the web at £12.99 a month.
• Sameside — Consumer SaaS · couples & familiesA private AI relationship coach — each person answers alone, the coach reads everyone, and nobody ever sees anyone else’s answers.
• The Social Media Academy — Subscription learning platform · 28 modulesA social media training platform that places you with an assessment, then teaches from that point — with a knowledge base that re-checks its own facts every week.
• Teach me AI — Subscription learning platform · five levelsAI, taught properly — one path from a first question to the boardroom, where every fact that can go out of date carries its source and the date it was last checked.
• The Job Planner — B2B SaaS · field service for UK tradesJob management for UK trades where the AI does the admin — an enquiry becomes a job, a quote, a visit, a signed certificate and a paid invoice, with the paperwork drafted along the way.
• Gig Nest — B2B platform · three brands, one productThe admin behind an events business — enquiries answered, contracts signed and deposits taken while the owner is on stage.
• Lead Capture AI — B2B platform · eleven industriesAn AI answering machine for businesses: every enquiry gets a considered reply, around the clock, in the business’s own voice.
• Matt Rooney DJ — Small-business website · the one most like your jobA one-person business that needed to look like the premium option, load instantly on two bars of signal in a barn, and be editable without a developer.